Programme Course
Search Engine Marketing
A competencies required to perform the process of optimising online content to improve its visibility for relevant searches of a certain keyword.
Overview
A competencies required to perform marketing of a business using paid strategies to increase search visibility on search engine results pages.
The person who is competent in this CU should be able to create search engine marketing accounts, carry out search engine marketing campaigns, produce search engine marketing content, and monitor search engine marketing performance.
The outcome of this CU is the optimisation of paid search activities that will result in greater visibility and traffic in search engine result pages.
The learning outcomes of this competency are to enable the trainees to perform marketing of a business using paid strategies to that will result in greater visibility and traffic in search engine result pages.
Upon completion of this competency unit, trainees should be able to:
1. Create search engine marketing accounts.
2. Carry out search engine marketing campaigns.
3. Produce search engine marketing content.
4. Monitor search engine marketing performance
What will FunnelEvo College teach me?
Intakes
March 2024
Not available to student seeking credit exemptions
Duration
368 hours
Campus
Online Zoom/FunnelEvo College
Course Code
M731-001-3:2021-C03
Programme Overview
- Structure
- Entry Requirements
- Career Pathway
- Benefits
- Create search engine marketing accounts.
- Carry out search engine marketing campaigns.
- Produce search engine marketing content.
- Monitor search engine marketing performance
Malaysian citizens who have a valid ID card and are 16 years old and above
- Search Engine Marketing Junior Executive
- Content Creator
- Digital Marketer
- Entrepreneur
- Can work remotely
- Flexible Working hours
- Part time & short term contract also available
- Trained to be self-employment or freelance (independent consultant)
Great people deserve great benefit
Why Us
Experience quality education that prepares you to face the challenges in the global market.
The Way We Teach
Equipping students with 21st century skill sets such as critical thinking, creativity, collaboration and communication.
Wide Partnership
At Funnel Evo College, we have taken the lead to champion a whole new learning experience with an International, Innovative and Individualised kind of education.
Individual Development
Among a sea of graduates, there’s only one decisive way to stand out from the crowd and to get the job that you want – to demonstrate outstanding 21st century skills and gain work experience even before you graduate.
Frequently Asked Questions
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